Texas Search Marketing News » yahoo

Yahoo Search Marketing Success Rates?

admin — Fri, 30 Jul 2010 01:17:22 +0000

What is your experience with Yahoo Search Marketing? We have not have any success. I suspect that many of the clicks come from robots. Here is the website we have an account for:

http://www.unibulmerchantservices.com

Why am I attracted to yahoo search marketing?

admin — Tue, 27 Jul 2010 13:18:27 +0000

Yahoo Search Marketing Security Breach! Seriously– Check Your Account NOW!

admin — Mon, 26 Jul 2010 13:18:18 +0000

YAHOO Customer Care– Does Not Care! Imagine coming home after being to a movie, or out shopping, and as you turn the corner that leads down your street to your home, you see a strange vehicle in your driveway– a moving van! As you get closer you see a man who is built like a football linebacker carrying out your belongings to the van. He is a very large man, so you obviously do not want a personal confrontation. So you pull over, across the street from your home, and call 911. When the call is answered, you are confronted with an automated recording asking you what department you would like to reach. But none of the choices you are presented with offer any help from your home being burglarized. So you hit the number that represents “neighborhood relations” in hopes that you can speak to a real person to explain the emergency that is taking place right in front of your eyes.

You are then asked for your name and your address, so the automated operator can verify that you live at that address, I assume. After punching in the obligatory numbers that represent this information, the recording responds that, not only don’t you exist. . . but neither does your home address exist! You try again, and again, and get the same response from this bloodless, non-caring automated recording. Then finally, after re-entering the same information a couple of more times, you get confirmation that yes. . . you do exist, and so does your address. You think to yourself, finally– I can give the emergency information to a living, breathing person. But no. . . you are told to email the police Customer Care Department, (see where this is going?), with what your problem is, now that they know that you are real; and someone will get back to you within twenty-four hours.

Since this is an emergency, you know that will do little good, so you hang up. In the meantime, this guy who’s built like a football linebacker, is walking down your driveway, and lifting your safe, which is filled with your money and jewelry, into the van. You freak out, and call Information for another phone number to reach the police department. You are given three numbers. You dial them all and they have all been disconnected! You start to wonder if there even is a police department anymore. Has some group of “foreign football linebackers” come in and taken over the city?

You glance over at your home, and now the “foreign football linebacker” is emptying your neighbor’s home of valuables! You phone them to warn them, but they don’t answer their phone. You are not given an opportunity to leave a message for them, as they don’t have an answering machine. What if they come home and unknowingly are confronted with this “foreign football linebacker”? There is nothing else you can do for them except tell the police.

You desperately try other phone numbers to reach the police department, and speak to a number of different departments–each one forwarding you to yet another department. You tell them what is presently happening, and that it is an emergency, and they respond with, “I’m so sorry to hear that”, but they can’t help you.

You finally reach another living, breathing human being, and explain what is happening– that these “foreign football linebackers” are now emptying yet another neighbor’s home. You are once again told that they are “so sorry to hear that”, but they can’t help, and that it is a “security” problem. No kidding! You begin to imagine that what seems like living, breathing human beings on the phone are actually robots that were programmed to be, “so sorry to hear that”.

You ask this new robot for the phone number of the “Security Department”. The response– “Oh, the Security Department doesn’t have their own phone number”. Then, “you’ll have to email them and they will get back to you within twenty-four hours”. You hang up and turn away from your computer terminal in disgust. The calendar on your office wall catches your eye. It’s September tenth. Could it be a conspiracy that will come to fruition on 911, yet again? Have you been drawn in early to some computer take-over with an army of “foreign football linebackers”!

You ask the next person who answers your call to be put through via an internal line to the Security Department, after explaining once more that your home and that of your neighbors’, is being emptied by some “foreign football linebacker”. They can’t do that, but will put you through to someone else who can help you, if you are willing to hold for a minute. You hear a “click”, and another recording comes on telling you that your call is in line, and that there will be at least a ten-minute wait. As is their hope and design, you hang up.

Back to The Real World: I finally dial the last of some half a dozen numbers for Yahoo. It’s their Yahoo Media Relations phone number found through a Google search. Surely someone will be there– even if it is 5:15 pm PST, and 8:15 pm local time.

After hearing the ring on the other end of the phone answered, it turns out to be a recorded message from the same– Customer Care Department. “Would you please provide your name and address, so that we may help you?” After providing the information yet one more time, it is acknowledged that I do exist, and that I should email Customer Care with my problem and that someone will get back to me within twenty-four hours. I yell into the phone that I need to speak to a living, breathing soul, knowing that there is no one there to respond. I hear a click and a dial tone.

Over three hours have now passed. I’ve worked through dinner, and my wife is as upset as I am at this point. So I decide to send Yahoo Customer Care an email. It goes like this:

My Email to Yahoo Customer Care: My account has been compromised! There have been changes to my account regarding daily spend limits and average monthly spending that I did not make. There have been unauthorized withdrawals from my PayPal account of $5,000 into my Yahoo Search Marketing account. There have been people added to my account with their credit card numbers and other information listed. One is Ken —-, Pittsburgh, PA (VISA). And there was another person from out west, Oklahoma I believe, whose information I didn’t print out while I still had access to my account. This, after receiving emails from Yahoo on 9/1 and 9/2 that my Yahoo Marketing account has expired. I can no longer access my account as of a couple of hours ago. I’m assuming that my password has been changed. I’ve received notification emails from Yahoo since then of other credit cards being charged amounts of $500. 00 and $5,000. 00 on card numbers that I do not recognize. . . Thank God! I have tried phoning Yahoo for the last THREE HOURS and have been given the run-around, even after telling their people that there was a breach of security, that my account had been accessed, and the rest of what was happening. I was told that there is no phone number for the Security Department at Yahoo, and I’d have to email them! I have reference numbers of 958-8875 and 958-8917 from Yahoo phone personnel to document my contacts with them. And finally, after over three hours, I ended up being sent to the first number I had called. . . 886-562-7219 YAHOO CONSUMER CARE. There, I was asked for my account number again by an automated voice, and promptly told to email my problem, and I would be contacted within 24 hours!!!

I will be sharing this fun activity with the rest of the Internet world. I just feel sorry for the folks who were added to my corrupted account, and who will probably have their credit cards emptied. . . all because nobody at Yahoo cares enough about security to give “SECURITY” their own phone number to call when a breach is suspected. . . or in this case. . . FOUND and VERIFIED!

It is now 9:00 am on September 11, 2009. I have just checked my email for a response from Yahoo—there is none. I tried accessing my Yahoo search marketing account, and am denied access. In bold, red letters it says: “An error occurred during login because you have not been granted access to any accounts. ” So as I promised them in my email, I am about to start distribution of my story in hopes of saving and helping some other Yahoo Search Marketing users. I do keep one eye on my driveway now—watching out for “foreign football linebackers”.

I need to contact Yahoo! Search Marketing to start a UK campaign, who is the best person to contact?

admin — Mon, 26 Jul 2010 13:17:59 +0000

In the Yahoo Search Marketing cost estimate, I do not understand the CTR value.?

admin — Sun, 25 Jul 2010 13:22:59 +0000

I understand that CTR is for Click Through Rate and by this this means that not everyone that uses a search term will actually open my website, and this ratio is the CTR; however for Search Marketing pricing, the CTR should not matter, since Yahoo would charge me for everytime that someone types in the search word, not by the number of times that my website is opened. I do not understand your suggested 5% CTR for determining how much a search term will cost me.

Which is better: Google AdWords Or Yahoo Search Marketing?

admin — Sun, 25 Jul 2010 01:20:02 +0000

The top two pay per click programs are Yahoo Search Marketing and Google AdWords. If you want to use pay per click advertising, you may find it hard to choose between them as they are all very popular. If you are thinking of joining both programs at the same time, it is strongly not encouraged. You will achieve better result if you focus on only one of them. But to decide which company to join, the best way is probably to analyze their pros and cons. First, let us start by examining Yahoo Search Marketing. One of the biggest advantages to using them is their ads display frequency. Do perform a search with Yahoo. You will notice they have advertisements displayed on the top, bottom and right side of their search result page. This translates to a higher probability that your advertisements will be seen before the user click on any of the search result link!But the main drawback of using them is they are still quite new in this area as compared to Google AdWords. Next, let us look at Google AdWords. As Google AdWords is the most established ppc program, this is probably the biggest plus point for choosing them. Also, you will not face with the issue of lack of support as there are lots of third party vendor providing value added services to assist in your pay per click campaign. Despite being the market leader, there are some who says that Google need improvement in deciding where their ppc ads appear. It has been reported that some ads appear on pages that are unrelated to the pay per click ads. The main problematic websites are normally blogs. As the owners regularly change the topic of their posts, it could pose some challenge for Google AdWords to detect consistent keywords and display relevant ads. After reviewing both programs, they do share some common features. Both programs will only charge you if and only if your ppc ads are being clicked by a user. But there are unethical website owners who maliciously and repeatedly clicked on your ads. Luckily both programs monitor closely for any click fraud. If fraud is detected, you will not be charged for those clicks. Whether you choose to participate in Google AdWords or Yahoo Search Marketing, they will deliver satisfactory results.

How to remove my name from yahoo’s snail mail list and stop receiving yahoo search marketing post cards?

admin — Wed, 21 Jul 2010 13:19:23 +0000

Please tell me who to call or email or what steps to take.
Thank you.

Can i run banner ads by using PPC ( Yahoo Search Marketing ) ?

admin — Wed, 21 Jul 2010 01:22:42 +0000

I am using yahoo ppc but not able to find how can i run banner ads by yahoo ppc. Please help me.

Google SEO Update, Yahoo Update, Bing Fun & Google Local Blunder

admin — Wed, 21 Jul 2010 01:22:30 +0000

www.SERoundtable.com – This week, I try to get fancier with my video set up and integrate multiple video sources, including my monitor – let’s see how that goes. I posted the Google webmaster report for January. There were rumors Caffeine went live, but it did not. More people are seeing the Google blue Jazz interface. Malware is becoming a bigger and bigger issues. Was there a Yahoo Search update or was it the paid inclusion results being removed? Google’s local business privacy blunder caused some overall concern. Google may return the SEO and web design local pack? Bing says they are slow and recommends you spam Digg or Yahoo Buzz. Microsoft adCenter offered free clicks, well – not really. AdWords tests a CPA lead form and also click to call on mobile phones. Also, most PPCers have participated in bid wars, while most advertisers are not afraid to make changes to their accounts. Finally Googlers were working on New Years and Google animated their logo for Issac Newton. That was this past week at the Search Engine Roundtable. Topic Details: Google SEO January 2010 Google Webmaster Report : www.seroundtable.com Google Caffeine Results Now Going Live? : www.seroundtable.com Google Search Google’s Blue Interface (AKA Jazz) Being Seen By More Searchers : www.seroundtable.com Malware in 2010 : Hiding in Google Search Results : www.seroundtable.com Yahoo SEO Yahoo Search January 2010 Update? : www.seroundtable.com Yahoo Paid Inclusion Still Live? : www.seroundtable.com Google …

How can I get FREE phone support with Yahoo! Search Marketing?

admin — Sat, 17 Jul 2010 01:20:20 +0000

I’m having a lot of problems with Yahoo/Overture Search Marketing. I’m trying to find ways to get support from them but it seems like I actually have to pay to get answers to my questions. They charge me $12 on 2 clicks on my campaign for which it says “Null Term”. What is a null term and it won’t even tell me what the term was. Plus they take money out of my account without my knowledge within a 3 hour time. There’s other problems I’m having but I’ll just leave it at that for now. I’m getting really frustrated with their PPC services.

Yahoo Search Marketing: Yahoo PPC a Preeminent Marketing Tool

admin — Tue, 13 Jul 2010 01:32:03 +0000

Marketing is must to promote your brand or services. So many options are available in the market to put your brand in the main stream. You can elevate the probability of success beyond your dream by launching your own website. It can help you in achieving fame at the global level.

You can find lots of marketing tools that can assist in pulling the potential traffic to your website. All you need to do is to spend some bucks on the marketing as it is a necessity and demand of existing online scenario. Some of the marketing tactics are not worthwhile and you fritter away both, the time as well as your hard earned money. Therefore you need to be careful while making the right selection.

Yahoo PPC is one of the best options that you can go with. Pay per click is a very popular marketing technique. It involves some evocative and competitive keywords. These hyperlinks are normally placed near the search results. Some amount has to be paid by the website owner to the visitors that click on these links and land on the targeted web pages.

Pay per click marketing is all about bidding for the leading or top position on search engine listings and results. You have to bid on the keyword phrases that are relevant to your product or services. You have to bid for the higher amount in order to get the higher rank on search engines. The bidding amount should neither be too less nor be too high.

Higher rank plays a vital role in elevating the number of clicks for your site. This allows you to maintain a strong online presence.

You can avail the services of a qualified professional for the Yahoo search marketing. Online visitors keep on searching for their requirements. They use search engines for their multiple needs. Through search marketing you can get a chance to attract these visitors to your website. The professionals hired by you are well aware of the keywords that are result oriented.

The basic steps involved in search marketing are listed below:

You will get the more optimistic results by pay per click marketing technique.

Yahoo! Search Marketing: A Guide to Sponsored Search

admin — Sun, 04 Jul 2010 13:19:04 +0000

If you are interested in pay-per-click search engine marketing, you definitely need to consider Yahoo! Search Marketing. Yahoo! Search Marketing makes it easy for advertisers to connect you with customers who are searching for what you are selling. Yahoo! Search Marketing offers many different options for advertisers, including sponsored search, local advertising, search submit, product submit, travel submit, and directory submit. Your ads don’t just appear in the search engine results on Yahoo either. They appear across a network of sites and search engines. Yahoo! Sponsored Search allows you to create ads that will appear in search engine results on Yahoo and on other sites in the Yahoo distribution network. Yahoo gives you control over your budget with flexible budgeting options, allow you to target audiences across the entire market, and supplies you tools and features that make managing your Yahoo! Search Marketing account simple. With Yahoo! Sponsored Search, you can get set up in five easy steps. First, you target customers by geographic location. You then choose keywords that relate to your business, state how much you want to spend, create your ad and then review and activate it. Your ad will begin displaying within minutes of approval. When your ad is clicked, you are charged whatever you’ve agreed to pay for each click. Yahoo! Sponsored Search features include geo-targeting, campaign budgeting, ad testing, campaign scheduling, keyword research tools, bulk ad management, customized performance reports, billing and payment reports, charting, and forecasting. For local advertising, you can list your business in the Yahoo Directory for free, and then pay a flat fee for an enhanced listing. Or, if you prefer, get top placement with a featured listing. Search Submit enables you to submit your URL’s at no cost so that you are included in the listings. However, you can upgrade to Search Submit Pro and get additional control over your listings, and obtain in-depth reports concerning your listings.

You can also be included in Yahoo! Shopping with Product Submit. Product Submit enables you to have your products featured in Yahoo! Shopping, and you pay for performance by paying for clicks. You can manage your Product Submit account online and quickly and easily update product information and monitor performance. You can also set up an online store with Yahoo! Merchant Solutions. If you have travel related products or services, you can use Yahoo! Travel Submit to promote your offers. You will get detailed listings of your travel offers, and be featured in relevant areas across the Yahoo network. Yahoo! Travel is a pay for performance program where you pay for clicks received. You can also submit your site to the Yahoo Directory and pay for sponsored listings. These sponsored listings will not only give you prominent top listings in search results, but it will also get you listed in the directory much faster than free submissions. Yahoo is a high traffic network. This means that if you take advantage of any of the services offered by Yahoo! Search Marketing, you will definitely increase your web site traffic and sales. Out of all of the pay-per-click services around the Internet, Yahoo! Search Marketing is definitely one that you want to include in your advertising campaigns. Visit Yahoo! Search Marketing for further information: http://searchmarketing. yahoo. com

what would be a profitable campaign with PPC on Yahoo search marketing?

admin — Thu, 01 Jul 2010 13:17:57 +0000

Can anybody help me or pointing me in the right direction to use a specific product what can make me some money ..i have 132$ ppc credit and am looking for the best either clickbank..or other suggestions..to turn this into money..pleace be specific..
Many thanks

I have a new online mall website and want to advertise through Yahoo search marketing. Is it a good idea?

admin — Fri, 18 Jun 2010 13:22:29 +0000

The website is: www.wakumall.co.uk

At the moment I am going through forums and the like to get my website across.

Can any one give me their opinion on the website?

Should I think at this early stage to go through Yahoo search marketing?

Also, what marketing techniques should I use?

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Taptu Opens US Office, Taps Former Yahoo Mobile Europe Exec Mitch Lazar As COO

admin — Tue, 15 Jun 2010 13:18:17 +0000

Taptu Opens US Office, Taps Former Yahoo Mobile Europe Exec Mitch Lazar As COO
Hoping to conquer America, touch-friendly mobile search engine Taptu is opening a US office in Denver, Colorado. But, perhaps more interesting, it’s to be headed up by former Yahoo Mobile European MD, Mitch Lazar, who joined the Taptu Board as recently as March . Not long in that role, his new title is President and Chief Operating Officer, which will see him “heading home” after 11 years in …

Using Yahoo Search Marketing To Tremendously Increase Your Web Traffic

admin — Thu, 10 Jun 2010 13:21:18 +0000

How would you like to rise to the top of the search engines without much effort? Yahoo Search Marketing (formerly called Overture) allows you to do just that. You don’t have to learn the sophisticated aspects of search engine optimization. You don’t have to wait for months to see your site get indexed in the search engines.

Here’s 3 reasons why you should consider this traffic boosting marketing system:

By using Yahoo Search Marketing, you’ll be able to bring in targeted internet traffic. You can do this by selecting specific keywords that fit your niche.

Many web surfers search using broad matches. What this means is that if a person was browsing for dating sites, they would simply search for “dating. ” However,these searches are just browsing key phrases. What you really want is highly targeted key phrases that amount to sales. So instead of being the best dating site and just advertising for “dating” in general, Yahoo Search Marketing will allow you to pick key phrases like “senior dating in New York” or “speed dating San Francisco. ” So now you have niche targeting, plus geo-targeting. Don’t you think these keyword are highly targeted?

The best feature of their service is that you can also get into the top 10 in Yahoo and it’s partner sites. I’m not talking about free, natural traffic. I’m talking about traffic that you pay for.

If you do a search in Yahoo, you’ll notice that there are results on the right side, as well as on the top of your search results. These are sponsored search results. In other words, businesses are paying Yahoo Search Marketing each time a person clicks on the ad. While this may seem expensive, you must look into your overall return on investment. If you spend $10 for 100 clicks and end up with 1 sale of $100, you’ve already made a profit 10 times of what you spent. So once you pay per a click (PPC), you can select your ranking in the sponsored results. The more you spend, the higher your ranking is.

That’s not all. Yahoo also allows internet publishers to use contextual ads. What this means is that your advertisement can be viewed on some of the top websites in the world. When a website has content related to your advertisement, you’re advertisement may appear. So instead of paying a site top dollar to get a single ad on their site, Yahoo makes it easy for you. You could pretty much have an army of sites listing your ad with just a little effort.

Now once you have traffic continuously flowing to your website, it’s all about your site conversions. The more people you bring into your shop, the more sales you’ll make. Since you are targeting your traffic by choosing appropriate key phrases, your site will most likely be offering what your visitors are searching for. When you have what people want, it’s quite easy to assume that sales will be made.

So if you’re trying to get into the top 10 search engine listings, don’t sweat it. It takes money to make money. Use Yahoo Search Marketing, boost your traffic, and get more sales.

Yahoo! Search Marketing

admin — Tue, 08 Jun 2010 01:18:40 +0000

Image taken on 2005-09-21 16:15:57 by ifindkarma.

Is Yahoo Search Marketing’s keyword lookup database at inventory.overture.com down for good?

admin — Sun, 06 Jun 2010 13:20:11 +0000

I haven’t been able to access it for ages… is it finally gone?

If so, what other free kwd research lookup would you suggest apart from Google’s.
(one that does not draw from Yahoo of course)

How to Drive Laser-Targeted Traffic Using Yahoo! Search Marketing

admin — Sun, 06 Jun 2010 01:18:15 +0000

In online marketing business like affiliate marketing, no traffic means no sales. That’s the reason why most affiliates or webmasters easily shell out even big bucks just to get top rankings on the search engines. Once you are promoting a product or service in you web page, you need to have more visitors that can be potential consumers to your products and services. This is one of the fundamental rules to succeed in online marketing business. Here, you just need to start and get it right and you can do some things wrong but still manage to succeed. Don’t ever try to get it wrong because no matter how hard you work, you can never find yourself on the way to success.

I guess everyone will agree if I said that obtaining enough highly targeted traffic is the key to success in affiliate marketing business. This method is proven to be effective if you’re promoting or reselling product or service online. One of the best and most secured marketing strategies that affiliate marketers can employ is the strategy of paying for performance. This means that your investments are used only on results such as additional sales and incomes.

Let’s take a practical example. Paying for performance could mean giving a commission to a sales person only when new sale is made. This strategy assures you real profit because you can already compute the amount money you have to spend for every new sale made. Also, you can avoid spending any marketing bucks because every cent you use up has either come from sale or will generate a sale in the future.

And one of the proven and most efficient ways of acquiring sales in affiliate marketing business is by drawing laser-targeted traffic towards your web site and converting them to sales by means of “Pay-Per-Click” Search Engines (PPCSEs).

Yahoo! Search Marketing claims to be the Internet’s best pay-per-click search engine. It is the world’s leading resource of Pay-For-Performance search on the web. And what’s more enticing about Yahoo! Search Marketing? When you advertise in Yahoo! Search Marketing Premium Listings, your site will absolutely appear in the leading U. S. search engines like Yahoo, InfoSpace, MSN, Netscape, AltaVista, Lycos and more. Plus, you can get the benefit of reaching more than 80% of active Internet users.

PPCSEs like Yahoo! Search Marketing can bring impressive sales because they permit you to pay for performance by means of attracting precisely targeted traffic to your niche. And this means people or site visitors who are actively searching for what precisely you are offering or selling. Yahoo! Search Marketing’s secret is to drive laser-targeted traffic to your website by proposing or bidding on keywords that are related to the product or services that you are offering. And this strategy works this way: the more exact the keyword is, the better results you’ll receive and the less you’ll have to spend for each new sale.

Yahoo! Search Marketing drives targeted traffic by keeping you away from the general keywords that are very common and usually come expensive and by casting a wide net of laser-focused keywords that are more targeted, not so expensive, and with high conversion rate. I’ll tell you, attracting laser-targeted traffic through Yahoo! Search Marketing is nothing but a “Win-Win” Situation.

Yahoo! Search Marketing’s strategy also allows your visitors to respond. And what’s important once you get your visitors to respond? Well, you are given a chance to develop lifetime customers that will patronize your product and will buy from you over an over again. Bear in mind that one-time sales can’t be a key in creating a highly-profitable business especially online. You can only achieve this through PPCSEs like Yahoo! Search Marketing, which gets your site visitors to respond. And once it happens, you can constantly market and sell your products to them.

Another tactic that Yahoo! Search Marketing uses in order to gain laser-targeted traffic is to have a “Back-Up Response” for those who “almost bought” your product on the first visit. To successfully realize this, you need to market and advertise to them over and over again until you make them a new customer. Offer them an incentive so that they’ll allow you to advertise to them over a certain time span by means of e-mail or post mail. Here are some of the back-up responses which you can use: send a free e-mail newsletter, give a free catalog and offer a promo or sweepstakes which gives them the chance to win free merchandise.

Other things that will surely attract lifetime customers to your site are offering valued customer discounts, giving seasonal and special offers especially to your repeat customers and any other incentives to purchase. Don’t get me wrong with this; the abovementioned strategies can surely develop a trusted relationship between you and your customers. Aside from patronizing your products over their lifetime, they may even refer others to you or to your site.

To sum up, one of the most effective and secured marketing strategies that any businessman can utilize particularly those who are involved in online marketing is the approach of only paying for performance. And one of the most helpful online strategies to create more sales is by pulling laser targeted traffic towards your website and converting them to sales by means of Pay-Per-Click Search Engines like Yahoo! Search Marketing.