Texas Search Marketing News » social

Deep Understanding of Search PART 4: Making the Most of Search Marketing, Social Media and More

admin — Fri, 30 Jul 2010 13:17:50 +0000

www.advmediaproductions.com In the concluding segment of Deep Understanding of Search, Advanced Media Productions wraps up with a summary of important points made throughout the presentation. With search marketing, there are two objectives: Direct potential clients and customers to your website so that they can find the information or services they’re looking for, and then secure their patronage by converting them into a buyer or involved party. With clear marketing goals, a defined mission and a concerted effort in generating buzz about your site, any company interested in enhancing their presence and branding themselves on the web have the ability to do so with the tools and techniques outlined in this presentation.

The Anatomy Of A Great Social Media Landing Page

admin — Fri, 30 Jul 2010 01:17:20 +0000

The Anatomy Of A Great Social Media Landing Page
Social media strategies have become a boon to search marketers. Social media builds backlinks from authoritative sites, creates a stream of keyword-rich content and drives direct traffic to key pages.

IAB launches 3-step guide for social media campaign measurement

admin — Fri, 16 Jul 2010 01:17:43 +0000

IAB launches 3-step guide for social media campaign measurement
The Internet Advertising Bureau’s Social Media Council (IAB SMC) has launched a framework to bring greater clarity and consistency to social media measurement in the UK.

For car companies, social media is the new TV

admin — Sat, 10 Jul 2010 13:22:57 +0000

For car companies, social media is the new TV
Amber Roussel and Mark Austin are Team Houston, and they got the gold (two Fiestas). (Photo: Ford Motor Company) I have seen the future of auto marketing, and it has nothing to do with the relentless TV ads (even the funny ones) that no one believes anymore. Ford had a brilliant idea: Hire 20 teams of young and attractive Internet bloggers to promote the Ford Fiesta , sponsor a contest allowing …

1 in 5 co’s used social networks to win business

admin — Thu, 08 Jul 2010 13:35:18 +0000

1 in 5 co’s used social networks to win business
Auckland, 8 July, 2010 – Social networking has become a mainstream marketing business tool in the B2B world with fully 40% of businesses having successfully used social networks to win new business, reveals a new global survey commissioned by global workspace solutions provider Regus.

10 Beautiful Social Media Infographics

admin — Thu, 08 Jul 2010 01:29:21 +0000

10 Beautiful Social Media Infographics
This series is supported by Ben & Jerry’s Joe , Ben & Jerry’s new line-up of Fair Trade and frozen iced coffee drinks. Learn more about it here . Infographics help communicate information in a digestible…

Zog Media Sells Social Media Technology: ZooLoo.com

admin — Thu, 08 Jul 2010 01:27:57 +0000

Zog Media Sells Social Media Technology: ZooLoo.com
SCOTTSDALE, Ariz.—-Search marketing firm Zog Media has sold its social media technology, ZooLoo.com, to a group of private investors. Details of the deal, which was finalized in late June, were not disclosed.

Portland SEO Services – Web Video and Social Media Marketing For Small Businesses

admin — Mon, 05 Jul 2010 13:22:17 +0000

www.crea8iveworks.com (503) 841-5439Crea8iveWorks is an seo marketing firm and portland web video marketing company dedicated to helping small and midsized businesses leverage the power of the internet to generate a FLOOD of highly targeted leads and convert them into paying customers. At Crea8iveWorks we can get your phone ringing and bring new customers to your business by helping you stand out from the crowd, dominate the Search Engines and build relationships with your local community. Video Marketing works so well because people LOVE videos and so do the Search Engines. Get Ranked The Search Engines love video. By using web video marketing for your business you can dominate the front pages of Google, Yahoo, and Bing to get your offer in front of hundreds, often thousands of new customers every single month. A video that is key-worded properly and marketed effectively will often show up on Google page 1 within 24 hours – if not sooner! Get Seen: YouTube alone is the 3rd most visited site on the net, with an estimated 150000000 videos watched every single day! And theres a whole universe of quality video sites outside of YouTube. When you market your business using web video it allows you to get your product or service in front of a huge audience of prospects who are actively searching for what you provide, and speak to them in their language video. Build Relationships: People do business with those they KNOW, LIKE and TRUST. As a small to midsized business owner, you …

New Head of Social Media Marketing at Ikroh SEO

admin — Thu, 01 Jul 2010 13:18:09 +0000

New Head of Social Media Marketing at Ikroh SEO
Ikroh SEO take on a new Head of Social Media Marketing, increasing their range of options to provide the highest quality, ethical online marketing services to their clients. Working in conjunction with SEO and PPC campaigns, Social Media Marketing can increase visibility, strengthen brand awareness and make one-to-one contact with customers, benefiting a business’ reputation.

A few thoughts on Social Search – it’ll suck

admin — Wed, 30 Jun 2010 13:19:01 +0000

A few thoughts on Social Search – it’ll suck
In light of Google’s presumed move to take on Facebook in a head to head social battle the pundits are out in full force (I had my say yesterday) and the common consensus is that the reason for the upcoming battle of the giants has to do with Social Search. The premise here is that [...]

BC Social Media Network Expands with the Arrival of Burnaby Public, Connecting Burnaby Online With the World Hosted by …

admin — Wed, 30 Jun 2010 13:18:51 +0000

BC Social Media Network Expands with the Arrival of Burnaby Public, Connecting Burnaby Online With the World Hosted by …
Tourism Burnaby has joined the growing BC Social media network with the launch of Burnaby Public, Tourism Burnaby’s hub for all its social media initiatives. “With our location just 15 minutes outside downtown Vancouver by rapid transit, Burnaby has always been easily accessible by its 11 SkyTrain stations spread throughout the city. Connecting with Burnaby online is now just as easy with …

Search Engine Submission | Social Bookmarking

admin — Tue, 29 Jun 2010 01:19:15 +0000

wemakeyousure.com — Get Targeted Traffic with Social Bookmarking To obtain the targeted traffic, we must do Web promotion. It is all about getting links and traffic to our sites. You can make one or much quality sites but with no appropriate web promotion, you will never get money coming in. Afterwards, the next great thing was Blog and Ping. This system is one of the most powerful web promotion. You may have heard all the rumors about the term Social Bookmarking Basically, Social Bookmarking websites are sites which categorize and store ‘bookmark links’ or which has a link to a specific website. thousands even millions of visitors will deluge these Social Bookmarking sites to look for information. So, the idea of social bookmarking is to send links back to your web page from these Social Bookmarking websites. You must to specify some keywords commonly called TAGS for categorize your bookmark. This allows others to look for and even vote for your bookmark. Social Bookmarking is in their own league because of its ability to produce traffic by sharing links. To learn more about social bookmark, please visit : wemakeyousure.com

Social Ranking in Search — Opportunities and Potential Problems

admin — Sat, 26 Jun 2010 13:23:02 +0000

Social Ranking in Search — Opportunities and Potential Problems
Reinforcing existing preferences and biases is a concern, but truly personalized search will revolutionize the way people interact with the online world. …

Social Media Monitoring Leader Attentio Names Vincent De Gennaro as VP Sales & Marketing

admin — Sat, 19 Jun 2010 13:17:05 +0000

Social Media Monitoring Leader Attentio Names Vincent De Gennaro as VP Sales & Marketing
BRUSSELS and SINGAPORE, June 18 /PRNewswire/ — Attentio SA, the world leader in SaaS social media insights, today announced that it has named Vincent De Gennaro as Vice President of Sales and Marketing.

6 Social Media Myths You Should Get Over Right Now

admin — Fri, 11 Jun 2010 01:17:59 +0000

6 Social Media Myths You Should Get Over Right Now
Earlier this week Marty Weintraub had a fantastic article on Search Engine Land called How To Turn Your Social Media Averse Boss Into Your Champion . In his post, Marty outlined five different strategies to help turn your boss from “social media wary” into “social media evangelist”.

Social Media Marketing Will Never Be The Same Thanks To New Service

admin — Thu, 10 Jun 2010 13:21:09 +0000

Social Media Marketing Will Never Be The Same Thanks To New Service
What’s more, they’re starting to see that without a strong online marketing plan, you’re going to be left scrambling to keep up with their Internet-savvy competitors. That’s no way to run a business! Do yourself a favour and figure out how to make social media marketing work for you.

Search Engine Optimization and Social Media Optimization 101

admin — Sat, 29 May 2010 01:19:45 +0000

Image taken on 2008-04-22 08:55:27 by Glenn Batuyong.

FireDrum Internet Marketing Announces the Launch of Social Media Marketing Services

admin — Sat, 29 May 2010 01:19:43 +0000

FireDrum Internet Marketing Announces the Launch of Social Media Marketing Services
FireDrum Internet Marketing has launched social media marketing services to help clients integrate social media into their email and online campaigns to effectively connect with consumers, expand brand awareness and add social metrics to their email campaigns in order to ingrain social marketing into their email marketing strategies.

Erik Qualman, EF Education on the future of search and social media at SES New York 2009

admin — Tue, 25 May 2010 13:19:42 +0000

John Mulligan, SEO-PR, interviews Eric Qualman, Global Vice President of Online Marketing for EF Education, at SES New York 2009 about the future of search and social media. Erik describes the future of search as a competition between the major search engines and the various new social media applications such as Twitter and Facebook. As a result, Erik says the value of social media will only help to improve search. Eric goes on to describe the value of social media data with a specific example using Facebook. Erik describes the value of using social media applications that provide real-time data. Erik concludes by referencing his social media experiment as featured on Search Engine Watch to get a reading from the public on which social media application is the most popular. For more information on the next SES conference, please visit: www.searchenginestrategies.com

How to use social media optimization to get quick traffic

admin — Sat, 22 May 2010 01:24:18 +0000

How to use social media optimization to get quick traffic
It may take as long as 6 to 8 months to get results from search engine optimization, i.e from methods where you rewrite and redesign your site so that the search engines find relevant content more easily and rank your pages higher. That’s a long time in a shifting market. The solution, according to search engine optimization specialist Millind Mody, is to use Web 2.0 or Social Media Optimization …